Tina Friend, the City Manager for the City of Scotts Valley made a great presentation regarding the state of the City. “The updated General Plan for the city is in the works and will be completed within the year. The biggest problem facing the City of Scotts Valley is government funding.” Bill Holl
“At the City of Santa Cruz, Ms. Friend served as the Chief Operating Officer and oversaw the day-to-day operations of six departments and over 100 staff members, including the Planning and Community Development, Economic Development and Finance Departments, helped develop the annual $250 million budget and implementation of a fiscal sustainability plan, and other projects including the Warriors basketball arena, public safety initiatives, strategic planning, community engagement, and housing policy. She served on regional boards and committees such as the Santa Cruz Animal Shelter, Chamber of Commerce, Santa Cruz Public Libraries, 9-1-1 Center and United Way, and cultivated strong partnerships with countywide leaders in public safety, tourism, neighborhood groups, business and non-profits, and local and state government. Ms. Friend holds a Master’s Degree in Public Policy from Georgetown University and a Juris Doctor Degree from Santa Clara University School of Law.